Marketing Director

The Marketing Director we hire will shape messaging, sharpen positioning, and grow revenue for Public Affairs Institute from day one. Bring the human-first energy and 12 years; Public Affairs Institute brings $124,000 - $174,000, a Rockford base, and room to grow into more.

Key Responsibilities

• Close the gap between what marketing promises and sales delivers
• Steer Public Affairs Institute prospects from interest to invoice without friction
• Drive upsell and renewal conversations with existing Public Affairs Institute accounts
• Coach junior reps through their first fiercely-supportive negotiation
• Mentor junior reps on outreach cadence and objection handling
• Seed Rockford social channels with content that earns replies
• Collaborate with product teams to position new offerings in the Rockford region

What You'll Bring

• Professionalism, integrity, and discretion with sensitive information
• Ability to thrive both independently and as part of a tight-knit team
• A portfolio that speaks louder than any line on your resume
• An IL work history, or strong reasons you'll thrive here anyway
• A writer's ear for tone in a high-stakes email

Public Affairs Institute took a tired corner of the sales marketing world and rebuilt it, brick by brick, from a small office in Rockford, IL. At Public Affairs Institute the org chart is flat enough that good ideas don't need a passport to travel.

We combine $124,000 - $174,000 with flexible remote work, paid volunteer days, and clear opportunities for advancement.

The listing got a same-day refresh, so consider it live and ready.

We believe great hires begin with a hello, so introduce yourself and apply today.